CASE STUDY

How Cedar Grove Electronics Cut Appointment No‑Shows by 27% with Ferbz — a WhatsApp‑Powered Scheduling Fix

Cedar Grove Electronics used Ferbz to automate WhatsApp confirmations and reminders around Ganesh Chaturthi, slashing missed appointments and boosting repeat visits.

Cedar Grove ElectronicsElectronics RetailYork, United Kingdom
27%Reduction in No‑Shows

01 — THE CHALLENGE

Running a small electronics retail store, Cedar Grove relied on phone calls and manual texts to confirm service appointments, leading to frequent no‑shows and lost revenue, especially during the busy Ganesh Chaturthi period.

01

Manual confirmation bottleneck

Staff spent up to 3 hours a day calling Customers to confirm bookings, often missing late‑night confirmations.

02

Low repeat‑visit rate

Only 22% of Customers returned for follow‑up purchases within 30 days.

03

No visibility into messaging performance

The team could not track which reminders were read or acted upon, making optimisation impossible.

02 — THE SOLUTION

Ferbz replaced phone calls with automated WhatsApp workflows, linking appointments, billing, and CRM in a single platform.

Appointments

Customers receive instant WhatsApp booking confirmations with calendar links.

Automation

A plain‑English goal (“remind Customers of their service 24 hours before and follow up after purchase”) generated a multi‑step WhatsApp journey.

Broadcasts

One‑off Ganesh Chaturthi promotion messages were scheduled, with real‑time delivery and read stats.

Retention analytics

The dashboard showed a 27% drop in no‑shows and a 19% lift in repeat‑sale revenue.

Automated WhatsApp reminders turned a chaotic booking process into a smooth, trackable flow.

03 — THE RESULTS

27%

Reduction in No‑Shows

19%

Increase in Repeat‑Sale Revenue

48%

Customer Engagement Rate (messages read)

12+

Hours Saved per Week

Ferbz gave us a reliable, hands‑free way to confirm appointments and keep Customers engaged – the Ganesh Chaturthi rush was smoother than ever.

Ethan Clarke

Owner, Cedar Grove Electronics

ABOUT THE BUSINESS

Cedar Grove Electronics is a family‑run retailer of consumer electronics and repair services in York.

Industry
Electronics Retail
Location
York, United Kingdom

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